Skip to Main Content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.


Use the tabbed options below to engage in research in Marketing

Additional Marketing & Advertising Resources

These external resources may be useful for your research in Marketing:

  • Ad Council: An American non-profit that produces, organizes, and distributes public service announcements on behalf of government and non-government organizations.
  • Duke University Libraries Digital Collection: contains a collection of digitized American advertisements
  • ClickZ: A resource of interactive marketing news, information, commentary, advice, opinion, research, and reference
  • Millennial Media: An independent mobile marketplace with consumer mobile behavior research
  • IAB Insights and Research: The Interactive Advertising Bureau provides information for industries marketing in the digital economy.
  • MRI+Focusing on print media, create lists of newspapers and magazines of interest then collect data on their ad rates.

American Consumer Behavior

​Below are links to information provided by the United States Department of Labor regarding how Americans spend their time, money, and how much they earn.